|
IN THIS ISSUE:
- A Message From Jason Kane
- How To Help Agents Attract Buyers
- Massachusetts Foreclosures Jump
- Homeowners Expect Prices To Go Up
Dear Friends,
I hope
all is well with you and your business. I would like to thank
our clients for their continued loyalty and faith in our service.
We remain committed to providing all of our clients with the
highest level of customer service.
This means returning all of your phone calls, performing closings
that are convenient for you and your client, and most importantly,
treating you with the highest level of professionalism and
respect.
As always, please don't hesitate to contact me if I can assist you
in any manner.
Very Truly Yours,
Jason S. Kane, Esq.
Back to top
by
Jeff Nelson, Action E-Zine
How to
Help Agents Attract Buyers
Are
you waiting by the phone for a
referral from a real estate agent?
Why is it, after you've spent time
working to develop a relationship, you
still don't get reciprocation? Maybe
the answer is as simple as that you
need to bring something else to the
relationship.
Laying
the Groundwork
Meeting with an agent
and giving a presentation is just that
- a sales pitch. Even if you
demonstrate that you have skill or deliver great customer
service, you are still focusing on one thing: closing loans. What
you really need to do is develop a true relationship,
not just a presentation.
What are the
characteristics that make a good relationship work?
Do you look for someone that shares common goals, someone that
appreciates you, someone you can count on when you need them?
Of course, but guess what...real estate agents need the same
characteristics, something of value in the relationship.
The best relationship is
one that allows both parties to grow and mature.
The best way to grow in business is to develop new clients. So
the logical conclusion - to make a relationship with an agent
stronger, you need to find ways to help the agent grow their
business. When you help them grow their business, you are
assuring yourself loans.
Building
Opportunities
Just like you, an agent
is always searching for new clients.
There are a number of ways to help agents improve their client
base, with subtle assistance from you.
Start with open houses.
Agents develop hot leads from open houses; however, the
Internet has hampered traffic. More home buyers use the
Internet to find new homes, but you can impact traffic at an
agent's next open house by practicing a simple strategy. Offer
to hand-deliver open-house invitations to the neighbors. The
agent will get traffic from curious neighbors, and generate
new leads.
Offer or invite an agent
to attend a lead group meeting with you.
Business networking groups can be boring or intimidating, but
professional organizations like Business Network International
(BNI) make it easy and productive. It's always more fun to go
with someone else and it's more relaxing. You'll also work
together to cover twice as much ground as you would if either
attended the meeting individually.
Local charities offer
great potential for networking.
Is the agent interested in a particular charity, or would you
like to invite them to work with a charity you are already
involved? Not only is a charity a smart public relations move,
but it's a great way to meet new contacts and expand your
network.
Partner together for
business events or tradeshows.
Many tradeshows are expensive to participate - when you pair up
with an agent, you can share the cost. Also, what better way to
package your services to prospective clients than by offering
the whole package?
People
Add Value
What do the above
suggestions have in common?
Simple answer - they are all methods that allow the agent to
meet new people. New people are the oil that keeps the real
estate machine running. When you assist the agent with keeping
their real estate machine in top production mode, you reap the
benefits of the finished product - buyers needing loans to
finance their dream home.
Make your relationship
with an agent valuable by bringing more clients to their
business. In doing
so, you'll add another dimension to your relationship.
Back to top
ForeclosuresMass.com, a provider
of Massachusetts foreclosure data for investors, real estate
professionals and mortgage brokers, reported today that 1,812
foreclosures were initiated statewide in August, which is 72
percent higher than August 2005 and 266 percent above August 2004
levels.
"Foreclosures in
Massachusetts continue to escalate at levels we haven't seen since
the housing crash of the early 1990s," said Jeremy Shapiro,
president and co-founder of ForeclosuresMass.com. "We expect
foreclosure rates to continue this historic climb well into next
year."
The company also reported:
- There were 34.4 percent more
foreclosures in August than in July, which is the largest
month-to-month increase in the past three years, the company
reported.
- When comparing the 12-month
period from Sept. 1, 2005, to Aug. 31, 2006, with the same
period a year earlier, foreclosures increased statewide 45.6
percent (15,309 foreclosures vs. 10,517 foreclosures).
- Counties with the largest
increases in foreclosures during that period included
Barnstable with a 74.6 percent increase (728 foreclosures vs.
417 foreclosures); Bristol with a 70.5 percent increase (1,468
vs. 891); and Suffolk with a 56.7 percent increase (1,609 vs.
1,027).
Source: Inman News
Back to top
Homeowners may have overly
optimistic expectations that their homes will continue to
appreciate as the housing market cools, according to a survey by
investment bank RBC Capital Markets.
Nearly half of those polled
expect their homes will continue to appreciate by at least 5
percent a year for several years -- down from 60 percent of those
polled last year.
But only 13 percent of those
surveyed have potentially risky adjustable-rate and interest-only
mortgages, and 25 percent said they'd already paid off their
mortgages. That suggests most homeowners will be able to weather a
slowdown or reversal in the record rate of home-price appreciation
during the boom years.
More than 80 percent of the 1,003
homeowners surveyed nationwide in the second week of September
said they had at least $50,0000 in equity built up in their homes.
Nearly 60 percent said they have at least $100,000 in equity.
Of the homeowners with
adjustable-rate and interest-only loans, less than half are
concerned with their ability to meet higher payments, and 13
percent haven't even considered whether they will be at risk when
their mortgages "reset" at higher rates and their
monthly payments go up.
"While this is a fairly
small segment of the overall survey (approximately 6 percent), it
suggests material risk to this segment of the population,"
RBC Capital said in a press release announcing the survey.
One of the goals of the survey
was to determine how a slowdown in the housing market might affect
consumer spending.
"While real estate
expectations are lower than they were last year, consumers still
seem optimistic despite what we are seeing in the
marketplace," said Scot Ciccarelli, managing director and
equity research analysts for RBC Capital Markets. "Declining
real estate values could eventually impact consumer spending as
people don't feel as wealthy as they used to and become less
likely to borrow against the equity they have built up in their
homes."
Source: Inman News
Back to top
|